In this episode, we explore what sets Generation Z apart and how to effectively market to them. We discuss the shift from traditional to digital marketing, highlighting the rise of influencer marketing and social media. Discover the core values of Gen Z and learn strategies to align your marketing efforts with purpose. We also touch on the platforms to reach Gen Z, emphasizing the importance of integrating traditional and digital channels. Tune in for valuable insights and actionable strategies to connect with Gen Z and drive meaningful engagement.